SEE WORK
( 2020 – 2025 )
FUNCTION
Ecommerce
PRODUCT DESIGN
Web Design
Art DIRECTION
BRANDING
Rivian recently redesigned their shop and build to order flow. With an improved user flow, R1 Shop design and a more intuitive builder flow that cross promotes close matches in inventory — Rivian has seen their number of conversions increase exponentially. It's rewarding to see good design beget good data.
FUNCTION
Ecommerce
PRODUCT DESIGN
Web Design
Art DIRECTION
BRANDING
TEAM
RIVIAN — DIGITAL BRAND
DUNCAN ROSS — Design Lead
JON KULA — Design
SHAUN HARRISS — DESIGN DIRECTOR
RACHEL WRIGHT — Content Lead
GINGER JACKSON — Producer
JEFF HAMMOUD — DESIGN CHIEF